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Volume 2
There has been much debate on whether success in business is more art or science or a bit of both. Clearly, today’s most successful businesses are blurring the lines between the two. They require imagination,...
Volume 3
Content, as a big idea, exists everywhere: as ‘products’ that we come to love or hate, as experiences in the service industry that we either grin or shudder at the mere thought. The Art Of lives by the creed when it...
Volume 4
Habits can be found everywhere. Naturally, they extend into the realm of business excellence. One of our speakers, Charles Duhigg, wrote a bestselling book about the important role habits play not only in each of our...
Volume 5
Similarly, you may be a whiz with numbers. Or, you could be into recruitment and selection. You might spend your days designing marketing collateral. Perhaps you are leading your company’s business development efforts....
Scooter Braun
In a sense, Scooter Braun has been building SB Projects since he was a kid - observing the world around him, listening to the diverse stories of people he encountered, taking every opportunity presented to him, and...
Barbara Corcoran
Founder of The Corcoran Group & Bestselling author of Shark Tales How I Turned $1,000 into a Billion Dollar Business. Barbara Corcoran Inc. was founded by real estate entrepreneur Barbara Corcoran in 2005 as the latest...
Andy Nulman
Two big wins. From nothing. And now he’s back to his first to try for his third. That's Andy Nulman's story in a nutshell. While young in spirit and snappy in dress, Andy Nulman has been creating and leading...
Ron Tite
Named one of the “Top 10 Creative Canadians†by Marketing Magazine, Ron Tite has been an award-winning advertising writer and Creative Director for some of the world’s most respected brands, including Air France, Evian,...
Jim Kouzes
Jim Kouzes is the co-author with Barry Posner of the award-winning and bestselling book, The Leadership Challenge, with over 1.8 million copies sold. He's also the Dean’s Executive Professor of Leadership, Leavey...
Guy Kawasaki
Guy Kawasaki is the co-founder of Alltop.com, an “online magazine rack†of popular topics on the web, and a founding partner at Garage Technology Ventures. He is also a columnist for the Open Forum of American Express....
Herb Cohen
Often called the "World's Best Negotiator," during the past three decades, Herb Cohen has been a practicing negotiator, intimately involved in some of the world's headline dramas, from hostile...
Jeffrey Hayzlett
Jeffrey Hayzlett has been called a lot of things, most of them good. He has been described as a “CMO [chief marketing officer] on steroids,†who parlayed what he learned running his own businesses into his position as...
Sheena Iyengar
Sheena S. Iyengar is the inaugural S.T. Lee Professor of Business in the Management Division of the Columbia Business School. She has taught on a wide variety of topics at Columbia for MBA and Executive MBA students,...
William Taylor
William C. Taylor is an agenda-setting writer, speaker and entrepreneur who has helped to shape the global conversation about the best ways to compete, innovate and succeed. His latest project, Practically Radical:...
Randi Zuckerberg
Randi Zuckerberg ran marketing at Facebook for six years, where her team led the company’s U.S. election and international politics strategy, launched the live streaming industry with her media partnerships around the...
Martin Lindstrom
True story. When he was a kid growing up in Denmark, young Martin had but one thought in his life: LEGO. He handbuilt and slept on a LEGO bed. The family garden became his very own LEGOLAND creation, attracting visitors...
Joe Navarro
For 25 years, Joe Navarro worked as an FBI special agent in the area of counterintelligence and behavioral assessment. A founding member of the National Security Division’s Behavioral Analysis Program, he is on the...
Avinash Kaushik
Avinash Kaushik is the Digital Marketing Evangelist for Google and the co Founder of Market Motive Inc. Through his blog, Occam's Razor, and his best selling books, Web Analytics: An Hour A Day and Web Analytics...
Jeffrey Gitomer
Jeffrey Gitomer is the author of The New York Times bestsellers The Sales Bible, The Little Red Book of Selling, The Little Black Book of Connections, and The Little Gold Book of YES! Attitude. All of his books have...