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  • Understanding Your Customers

    Nancy Duarte

    One of the struggles of a communicator is the internal pressures of what is being demanded that you convey. You’ve got your boss saying...

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    Customer engagement is something that’s certainly an important factor. A lot of people think in terms of, when we talk about things...

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  • Your Marketing Needs to Start with a Strategy

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    The first thing to consider in your marketing is strategy. A lot of people say that and a lot of people get that, but it’s amazing how few...

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  • Adding Value to Everyday Moments

    With the advent of the mobile device being something that’s in everybody’s pocket, one of the things that we wanted to tap into was...

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  • Building Loyalty the Lady Gaga Way: Focus on 1% of Your Customers

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  • Targeted & Focused Marketing

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  • Play vs. Gamification: Humanizing an Experience

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  • Duct Tape Marketing

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    Now the second book actually has the word awesome in it because I use it so much in my life and in my talks and my business so it’s the...

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  • Relationship Management

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  • So What? You've Got The Data, But What Does it Mean?

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The Art Of provides business professionals with the skills and knowledge needed to succeed in today’s marketplace.

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